Starting the first week of September, Morphy Richards’ global range of
products called Redefine, Prism
and Total Control will be
made available in the Indian market. I attended the launch of the latest range
in Four Seasons,Worli on 22nd August and got to experience firsthand the smart
technology and premium designs.
PRISM
Prism
collection is a leading iconic design piece for those who do not worry about going
against the crowd. The USP of the
range is the most striking design with textured finish and vibrant colors and
design which is sure to make a statement in your kitchen.
The 4 slice
toaster from this range looks absolutely stunning and will be truly a hero for
those busy mornings when you are short of time!
REDEFINE
Redefine is the
new premium, highly innovative product group by Morphy Richards. Driven by
principles of innovation and providing exceptional quality, the range is
designed to fulfil your need for brilliantly performing products that have
equal aesthetic prowess. The USP of
the range is the Intelligent ThermoGlass technology that allows you to clearly
see your bread being toasted/water being boiled to perfection.
The Redefine kettle has been perfectly crafted for the most premium
brewing experience with:
1) Glass Body: Toughed Duran Schott illuminated glass body, allowing you to see the
water boil.
2)Ring Pull: Soft touch ergonomic ring pull for easy removal of the lid when filling.
3)Integrated Spout: Sleek invisible spout design for a perfect pour
4)Limescale filter:Catches any scale and ensures your hot drink looks as good as it tastes.
5)Cord Storage:Keeps your work surface neat and tidy
6)Handle:Ergonomically designed handle for perfect grip
TOTAL CONTROL
The smartest amongst the lot the
Total Control Collection has a range of products enabling you to prepare
food just the way you like it. The
uses Smart Response Technology which intelligently controls the motor in a
variety of ways, providing the right level of power regardless of the mixture.It
will enable you to effortlessly prepare everything from soups and sauces,
pestos and cakes delivering exactly the right amount of power as and when you need it.
The table blender from this range would be a delight for any cooking
enthusiast. It comes with 4 Pre-set programs: sauces/dips, smoothies, soup and
ice.
At the launch bloggers were divided into two teams and we were made to
test the products under gruelling conditions of competing with each other! My favourite
product Table Blender from the Total Control range has been added to my wish
list. I can already imagine myself being a star host by whipping the most
delicious dips and making exotic cocktails!
Priced at INR 6000 to 30,000 the latest range of products from Morphy
Richards promise to be your best kitchen companions. Head over to their
Facebook page and website to know more about these #ConversationStarters.
