Monday, January 4, 2016


When I was approached by Triumph to try what they acclaim as their greatest innovation yet, the Magic Wire bra, I did want to give it a go because I love to share the latest launches with you guys, but frankly I had my doubts.  
What is the Magic Wire bra you ask? Triumph's Magic Wire bra features a soft, flexible built-in silicon wire that provides the support of a traditional metal wire, without the feel of one. You know what I am talking about, the discomfort that accompanies a wired bra which has made taking off your bra at the end of the day, one of the best feelings in the world. 

The Magic Wire range includes two key styles –  
>An all-over smooth option for total invisibility under extremely close-fit tops and dresses and  
>A more decorative 3D lace style, which is totally irresistible with a cute front bow motif and vibrant, edgy style.  

Just between you and me, my lingerie drawer is in dire need of some colors and fancier styles. Thus, I chose to go with the decorative 3D lace style in the color red. Triumph's Magic Wire bra retails for INR 1699 and comes in the colors black, blue and red.You can also purchase matching briefs from the collection for INR 499. 

The fabric of the bra is super soft, the lacy side panel adds a beautiful touch and the lightweight, gently-padded cups have been designed to provide your bust with a flattering shape. I have to say that I am extremely impressed with the fit of the bra, and it indeed provides firm support without discomfort. Plus the fabric feels oh-so-soft against my skin!

Even after wearing a bra that provides the support of a traditional metal wire, for the first time I did not feel the need to take off my bra as soon as I stepped inside my house after a long day. Now if that isn’t magic, then I don’t know what is! Go ahead ladies, try this “No Wire Sensation” for yourself! I will recommend that you visit Triumph's stores where they have experts in all leading retail outlets to help you identify the fit and style that is best for you. 

You can follow Triumph on Facebook , Twitter, Instagram to be updated about their latest innovations in the lingerie world. 

Until next time!



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