Starting the first week of September, Morphy Richards’ global range of products called Redefine, Prism and Total Control will be made available in the Indian market. I attended the launch of the latest range in Four Seasons,Worli on 22nd August and got to experience firsthand the smart technology and premium designs.
Prism collection is a leading iconic design piece for those who do not worry about going against the crowd. The USP of the range is the most striking design with textured finish and vibrant colors and design which is sure to make a statement in your kitchen.
The 4 slice toaster from this range looks absolutely stunning and will be truly a hero for those busy mornings when you are short of time!
Redefine is the new premium, highly innovative product group by Morphy Richards. Driven by principles of innovation and providing exceptional quality, the range is designed to fulfil your need for brilliantly performing products that have equal aesthetic prowess. The USP of the range is the Intelligent ThermoGlass technology that allows you to clearly see your bread being toasted/water being boiled to perfection.
The Redefine kettle has been perfectly crafted for the most premium brewing experience with:
1) Glass Body: Toughed Duran Schott illuminated glass body, allowing you to see the water boil.
2)Ring Pull: Soft touch ergonomic ring pull for easy removal of the lid when filling.
3)Integrated Spout: Sleek invisible spout design for a perfect pour
4)Limescale filter:Catches any scale and ensures your hot drink looks as good as it tastes.
5)Cord Storage:Keeps your work surface neat and tidy
6)Handle:Ergonomically designed handle for perfect grip
The smartest amongst the lot the Total Control Collection has a range of products enabling you to prepare food just the way you like it. The uses Smart Response Technology which intelligently controls the motor in a variety of ways, providing the right level of power regardless of the mixture.It will enable you to effortlessly prepare everything from soups and sauces, pestos and cakes delivering exactly the right amount of power as and when you need it.
The table blender from this range would be a delight for any cooking enthusiast. It comes with 4 Pre-set programs: sauces/dips, smoothies, soup and ice.
At the launch bloggers were divided into two teams and we were made to test the products under gruelling conditions of competing with each other! My favourite product Table Blender from the Total Control range has been added to my wish list. I can already imagine myself being a star host by whipping the most delicious dips and making exotic cocktails!